The Influence of Destination Branding and Tourism Security on Revisit Intention during Covid-19 in Uluwatu Temple, Bali, Indonesia
نویسندگان
چکیده
The condition of the COVID-19 pandemic has caused all destinations to experience a decline in visitors, so government created programs such as destination branding that managers and tourism business actors can take many ways survive. Three things will be strategy increase tourist visits after Covid-19 at Uluwatu Temple main consideration for tourists who want travel attractions. three are health, hygiene safety. Therefore, this study was conducted determine effect safety on revisit intention. hypothesis tested with purposive random sampling technique total number 250 respondents. finding indicates visitor really pay attention influence sustainability way they examine This six hypotheses results support intention recommend.
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ژورنال
عنوان ژورنال: International journal of business and management
سال: 2022
ISSN: ['2336-2197']
DOI: https://doi.org/10.5539/ijbm.v17n3p34